Marvel fans, fast-food enthusiasts, and Spider-Man aficionados are all abuzz about the latest offering from Burger King: the Spider-Verse Whopper. As the excitement continues to build for the forthcoming release of "Spider-Man: Across The Spider-Verse" on June 2, 2023, brands are jumping on the Spider-Man bandwagon, and Burger King is leading the charge with its innovative and eye-catching Spider-Verse Whopper. Let's dive into everything you need to know about this superhero-inspired burger.
Spider-Verse Meets Burger King
Burger King, known for its penchant for introducing quirky and innovative menu items, has now linked up with one of the most anticipated movies of 2023. "Spider-Man: Across The Spider-Verse" is not just a film; it's a phenomenon, and Burger King has ensured it's right at the center of the excitement. The collaboration isn't just about the food. Brands like Jordan Brand have even created special "Next Chapter” Air Jordan 1 High colorways inspired by the movie.
The Spider-Verse Whopper: A Feast for the Eyes (and the Tummy)
The Spider-Verse Whopper stands out, and it's not just because of its taste. At first glance, the burger commands attention with its garish red bun, topped off with black sesame seeds - a nod to the iconic suit of Miles Morales from the film. But beneath the bun, it's a classic Whopper, a single beef patty that carries that distinctive Burger King smoky, savory flavor, accompanied by melted Swiss cheese and the usual Whopper toppings. And for those who like an extra crunch, there's an option to add bacon, because, why not?
While the red bun might raise eyebrows, many are intrigued. Some fans on Twitter have expressed their excitement, with one stating, "I will eat it, and I will feel terrible after. But damn it, it will be worth it!” Others are curious if it might turn their mouth red or if it would have a spicy kick to it.
The Spider-Verse Takeover
It's not just the burger that's getting a Spider-Man makeover. Burger King in Astoria, Queens, New York, has undergone a complete Spider-Verse transformation. Guests visiting this location can immerse themselves in interactive designs, a Spider-Verse themed dining room, and drive-thru, making it a haven for Instagrammers looking for that perfect Spider-Man shot. And for those with a sweet tooth, the Spider-Verse sundae, a delightful mix of soft-serve ice cream sprinkled with black and red popping candy, awaits.
Catch it While You Can
This exciting collaboration isn't here to stay forever. The Spider-Verse Whopper and the Spider-Verse sundae will be available from May 15 through June 21, 2023, at participating Burger King locations nationwide. As with all good things, it's best enjoyed while it lasts!
Burger King's Challenges
While the Spider-Verse Whopper is creating waves of excitement, it comes at a crucial time for Burger King. The fast-food giant has been facing some challenges lately. Joshua Kobza, the Chief Executive Officer of Restaurant Brands International (Burger King's parent company), has recently mentioned that as many as 400 restaurants could close permanently. Despite a better-than-expected sales performance in the first quarter of 2023, these closures aim to "improve the overall health of the system." Furthermore, two key franchisees, Meridian Restaurants Unlimited and Toms King Holdings, have declared bankruptcy, casting a shadow on Burger King's future.
Conclusion: A Web of Flavors and Excitement
The Spider-Verse Whopper is more than just a burger; it's a testament to Burger King's ability to innovate and collaborate, even during challenging times. As "Spider-Man: Across The Spider-Verse" swings into theaters, fans can savor a piece of the multi-verse with every bite of the Spider-Verse Whopper. And while it's yet to be seen if this collaboration can help Burger King navigate its challenges, one thing is certain: with great promotional power comes great burger responsibility. And for now, it seems Burger King is living up to that responsibility quite deliciously.
